<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Impact Advantage]]></title><description><![CDATA[Impact.Ai is a modern AI-enabled impact platform that goes beyond ESG, is better than proxy values and is quicker than consultancy. ]]></description><link>https://www.impactadvantage.co.uk/blog</link><generator>RSS for Node</generator><lastBuildDate>Wed, 20 May 2026 04:15:59 GMT</lastBuildDate><atom:link href="https://www.impactadvantage.co.uk/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Stop defending the budget]]></title><description><![CDATA[Start telling a better story. Every sustainability, social value and impact leader I know has the same recurring meeting. It is the one where they have to justify the team’s existence. Sometimes it is dressed up as a budget review. Sometimes it is a strategy session. Sometimes it is just a corridor conversation with the CFO that goes a bit sideways. The shape is always the same. You arrive with evidence of good work. They arrive with a spreadsheet. You leave having defended your seat at the...]]></description><link>https://www.impactadvantage.co.uk/post/stop-defending-the-budget</link><guid isPermaLink="false">6a0ae0cce4e1fe1692b1dace</guid><category><![CDATA[Impact Thoughts]]></category><pubDate>Mon, 18 May 2026 09:52:28 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/3f4fbc_1eca2312945044f9a4a4532ca73f73a3~mv2.jpg/v1/fit/w_1000,h_667,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>jimmy10108</dc:creator></item><item><title><![CDATA[The label is broken. The work is not.]]></title><description><![CDATA[Sustainability matters more than ever. The way we report it does not. I want to say something that gets me into trouble at events. The work the sustainability profession does has never mattered more. The label we put on it, and the way we measure it, are both badly broken. In the US, ESG has become a political insult. In Europe, it is drowning in reporting frameworks nobody reads. In boardrooms across the world, it is the slide everyone scrolls past on the way to the financials. And in your...]]></description><link>https://www.impactadvantage.co.uk/post/the-four-capitals-of-impact</link><guid isPermaLink="false">69fcaae85d6b4257ad92e1f5</guid><category><![CDATA[Impact Thoughts]]></category><pubDate>Tue, 10 Mar 2026 03:50:25 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/3f4fbc_f877a4f28a01470ab955c1d08ba40a1f~mv2.jpg/v1/fit/w_1000,h_586,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>jimmy10108</dc:creator></item><item><title><![CDATA[Carbon is the easy bit]]></title><description><![CDATA[And it is about to stop being a differentiator at all. Quick question. If your organisation hit net zero tomorrow, what would actually change about your commercial position? Five years ago that question had a real answer. Today, for most sectors, the honest answer is: not much. Carbon reporting has become table stakes. Frameworks have hardened. Tooling has commoditised. Every serious competitor is doing it. You do not win contracts by reporting carbon any more. You lose them by not. This is...]]></description><link>https://www.impactadvantage.co.uk/post/moving-beyond-esg-reporting</link><guid isPermaLink="false">69fcaae85d6b4257ad92e1f4</guid><category><![CDATA[Impact Thoughts]]></category><pubDate>Tue, 10 Mar 2026 03:47:39 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/3f4fbc_5aad175cec3949be8f3a3b9bddf44ba2~mv2.jpg/v1/fit/w_1000,h_667,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>jimmy10108</dc:creator></item><item><title><![CDATA[Your best story is the one you cannot tell]]></title><description><![CDATA[Numbers earn the meeting. Stories win the room. Here is a small experiment. Think of one programme your team has run in the last twelve months. A wellbeing initiative. A community partnership. A skills programme. A supplier diversity push. Something you are quietly proud of. Now, in one sentence, tell me what changed for the people on the receiving end. Not the activity. Not the outputs. The outcome. What is different in their lives because that programme existed? If you can answer that...]]></description><link>https://www.impactadvantage.co.uk/post/why-impact-measurement-matters-for-modern-organisations</link><guid isPermaLink="false">69fcaae85d6b4257ad92e1f6</guid><category><![CDATA[Impact Thoughts]]></category><pubDate>Tue, 10 Mar 2026 03:45:46 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/3f4fbc_1eca2312945044f9a4a4532ca73f73a3~mv2.jpg/v1/fit/w_1000,h_667,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>jimmy10108</dc:creator></item></channel></rss>